Unveiling 8 Key Highlights of THAIFEX – HOREC ASIA 2026: The Must-Attend Event for the Hotel, Restaurant, and Café Business

BANGKOK, THAILAND — THAIFEX – HOREC ASIA 2026 is set to return in full force as one of Asia’s leading trade shows for the HoReCa industry, covering hotels, restaurants, cafés, and catering. More than just an exhibition, the event serves as a true platform of opportunity, bringing together innovation, industry knowledge, and business networking under one roof. For entrepreneurs, business owners, and professionals across the HoReCa sector, these are the key reasons not to miss this year’s edition.

Here are the 8 key reasons why entrepreneurs, business owners, and HoReCa professionals cannot afford to miss this year’s event:

1. A Comprehensive, One-Stop Solution: Explore nearly 700 leading exhibitors covering 9 core HoReCa segments: Bakery & Ice Cream, Café & Bar, Cleaning & Laundry, Dining, Furnishing, Kitchen, Food Service, Tech, and Wellness.

2. Academy & Workshops with Industry Titans: Elevate your expertise through deep-dive seminars designed for the hospitality sector. Over 3 full days, more than 20 top-tier national and international speakers—including business strategists, top brand executives, and successful entrepreneurs.

3. Global Networking & Strategic Alliances: Unlock international markets through the Hosted Buyer Programme and Trade Mission. This is an exclusive opportunity to negotiate and connect with over 590 verified "real buyers" from around the globe.

4. Experience Future Trends and Innovation: Discover the latest HoReCa trends in the THAIFEX – HOREC Xperiential zone through professional demonstrations. Witness groundbreaking solutions recognized by the THAIFEX – HOREC Innovation Awards, guaranteeing cutting-edge tools to scale your business.

5. Elevating Sustainable Design: Debut the special "Hospitality Design" space, featuring world-class furniture and designs crafted by leading Thai brands. and get hands-on with eco-friendly architectural surfaces at "THE WALL" to inspire your next sustainable project.

6. The "SCOOP 500": Dive into the hottest bakery and ice cream trends with the "SCOOP 500" special event, gathering over 500 unique ice cream flavors from famous makers across Thailand.

7. The Ultimate Gathering for Coffee Enthusiasts: Café operators and coffee lovers must not miss the ASEAN Coffee Roasting Championship, taking place alongside professional training activities and demonstrations on the Coffee Appreciation Protocol.

8. Thailand Ultimate Housekeeping Challenge: Show your support and witness top-tier skills in action at the national housekeeping championship, aimed at elevating Thailand's service and hospitality standards to the next level.

About THAIFEX – HOREC ASIA 2026

THAIFEX – HOREC ASIA 2026 is an international trade show for the HoReCa business, jointly organized by the Department of International Trade Promotion (DITP), the Thai Chamber of Commerce (TCC), and Koelnmesse. This event serves as a crucial trade platform designed to drive and elevate the standards of the HoReCa industry in Thailand and across Asia.

● Date: March 11–13, 2026

● Time: 10:00 AM – 6:00 PM

● Location: Challenger Hall 1–2, IMPACT Muang Thong Thani

● Registration & Information: www.thaifex-horec.asia

Media Contact:

Public Relations Department, Amin Baba Co., Ltd.

Phone: 081 683 6550

Email: info@aminbaba.co